The W Rockland St Project

What one Philadelphia city block can do to change its future.


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Germantown Cleanup Meeting Monday, March 12 at 7 p.m. at St. Francis

Philly Spring Cleanup 2009, volunteers in the corner lot at W Rockland and Greene St. View more photos from the 2009 cleanup on Flickr.

W Rockland Street has participated in the annual Philly Spring Cleanup in 2009, 2010 and 2011. We’re super excited that April 14, 2012 will mark the block’s 4th year participating in the city-wide project. W Rockland Street Neighbors will be sponsoring a Germantown Cleanup Meeting for residents in SW Germantown on Monday, March 12 at 7 p.m. at St. Francis of Assisi Parish to talk about two important projects extending beyond W Rockland St.

Goals for the Meeting:

1. Talk with SW Germantown Neighbors and DePaul Catholic School about the future of the lot at the corner of Greene & Rockland St and creating a community garden.

Neighbors on W Rockland St have been working to maintain the area for the past several years and keep the space clean and clear of illegal dumping, which long plagued the vacant lot at the corner of W Rockland and Greene. W Rockland St residents aggressively advocated to have the blighted houses at 4817 and 4815 Greene St torn down, which loomed over the neighborhood for nearly 20 years (maybe more). In June 2011, the buildings were demolished, after Mayor Michael Nutter paid a surprise visit to W Rockland St to check out the Grow This Block! garden project. The demolition was funded by the Neighborhood Stabilization Program (U.S. Department of Housing and Urban Development), managed by the Redevelopment Authority of the City of Philadelphia. For a look back, check out photos of the abandoned houses and learn about the demolition project:

2. Learn about and sign your block up for the annual PHILLY SPRING CLEANUP on Saturday, April 14.

Every block that signs up officially has the opportunity to receive donated supplies for your project including bags, shovels, rakes, brooms, gloves, new recycling bins, special bulk trash pickup and more.

We’re encouraging the blocks surrounding W Rockland St to participate alongside us in the Philly Spring Cleanup. Learn how to register your project at the meeting, or visit www.phillycleanup.com for more information.

We hope you can make it! Check out the flyer below. If you would like to print a copy or share the information, download a PDF of the flyer right here.

St. Francis of Assisi at 4821 Greene St
Enter on Greene St through Courtyard
(between Logan St & W Rockland St)

Questions? Email rocklandstreet@gmail.com or call (215) 805-8091.


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Germantown Community Meeting Monday, March 21 at 6 p.m. at St. Francis

Ainé’s been busy planning our first community meeting sponsored by W Rockland Street Neighbors! The meeting will be held on Monday, March 21 at 6 p.m. at St. Francis of Assisi Parish. We are super excited about our special guests including Carlton Williams, Deputy Commissioner of Philadelphia Streets Department and Officer Keys, Community Relations Officer for the 39th District, Philadelphia Department of Police, among others. We hope you can make it!

Check out our awesome flyer and share the news! If you would like to print a copy or share the information, download a PDF of the flyer right here.

Here’s the text for easy copy and pasting…

GERMANTOWN
Community Meeting
Monday, March 21 at 6 p.m.

St. Francis of Assisi at 4821 Greene St
Enter on Greene St through Courtyard
(between Logan St & W Rockland St)

Talk with SW Germantown Neighbors + Meet City Representatives

  • Carlton Williams, Deputy Commissioner of Philadelphia Streets Department
  • Philly311 Contact Center Director Rosetta Lue
  • Officer Keys, Community Relations Officer for the 39th District, Philadelphia Police Department
  • And more in attendance!

Learn about the Philly Spring Cleanup (April 2), UnLitter Us, SWEEPS, Philly311, vacant lot transformation projects, recycling & other beautification & community projects. Door prizes! Snacks! Refreshments!

Meeting sponsored by W Rockland St Neighbors
Questions? Email rocklandstreet@gmail.com or call (215) 805-8091


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The 4th Annual Philly Spring Cleanup is Saturday, April 2 & W Rockland Street is participating!

It’s that time of year again. The 4th Annual Philly Spring Cleanup is just around the corner! The city-wide cleanup will be heldon Saturday, April 2 beginning at 9 a.m. This is the 3rd year W Rockland Street is participating. Our first year was an huge success. Tons of neighbors came out to give the block a Spring cleaning and a group of students from Drexel University helped us to clean the vacant lots on the block, which were total dumping grounds at the time. Our second year, was even better! More neighbors got involved and student volunteers from St. John’s University, brought to us by organizers at St. Francis of Assisi Parish, came all the way from New York to pitch in.

2011 is here and we have bigger and better plans for transforming our vacant lots into permanent green space. Looking to get involved? Volunteer for our cleanup project! Register online here or email rocklandstreet@gmail.com.

W Rockland Street Cleanup and Lot Transformation Project

We have no funding, nor do we work with any partner organizations. Our group is comprised of a handful of block home-owners working to implement much needed change in our community.

Goals for the 2011 Spring Cleanup:

  • Clean up all 3 vacant lots (minor cleaning compared to previous years!)
  • Install garden beds in the largest vacant lot of the 3.
  • Install fences in order to help curb future illegal dumping issues – all 3 lots.
  • Cleanup and beautify our own homes and yards.
  • Cleanup the street and sidewalk areas along the entire block.
  • Work with our neighbors to cleanup in front of vacant houses (there are several).
  • Work with our neighbors to assist the elderly in cleaning up their properties.
  • Say no to litter and illegal dumping! Respect our neighbors. Make Rockland Street a beautiful, trash free and safe place to live for all residents!

Future Goals for W Rockland Street:

  • Following our initial cleanup, we hope to continue hosting regular cleanups.
  • We would like to have the entire sidewalk and curbs redone on both sides of the street.
  • We would like to have trees planted on the block in vacant lots and along the sidewalk. (Is it possible to get trees from the city?)
  • We want to make Rockland Street clean and beautiful and keep it that way.


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Look out, we’re on TV! CBS-3′s Talk Philly

W Rockland Street’s ongoing community projects continue to be featured in the news. Thanks for the love! Block resident Emaleigh Doley and Deputy Streets Commissioner Carlton Williams, City of Philadelphia Department of Streets, talk about the City’s UnLitter Us program with veteran newscaster Ukee Washington on CBS-3’s Talk Philly.

Ukee Washington, Emaleigh Doley, Carlton Williams

http://cbsphilly.files.wordpress.com/2010/09/cbs-philly.png?w=611Ukee Washington, Emaleigh Doley and Deputy Streets
Commissioner Carlton Williams on Talk Philly
Broadcast May 20, 2010


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Today, W Rockland Street took the UnLitter Us Pledge

Today, W Rockland Street took the UnLitter Us Pledge and completed the online application to become an official Litter Free Zone! I have been really excited about this program since I read the first press release about the launch. To me, UnLitter Us is a great campaign because it is about long-term solutions to litter. It really starts (and ends) with transforming people’s thought process and how they actually think about and address litter. It’s about changing a person’s mindset.

With W Rockland Street, it is a constant struggle but we have seen a decline in litter overall through our efforts. We are looking forward to seeing how the Litter Free Zone can help us continue to move forward.

Here’s my favorite UnLitter Us TV-spot: The City Has A Heartbeat

Find out more about the program on the Streets Department website!

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